Geo-location data sourced from 1000s of app partners across 239 countries.
Geo-locationmain data source
2014Year Company Founded
10-50Discretionary Asset Manager Customers
LN:BBY, LN:GNK, LN:GRG, LN:MKS, LN:MRW, UN:GPS, UN:HD, UN:MAR, UN:MCD
All relevant assets have been mapped to listed securities via OpenFiGi.
Our flagship geo-behavioural dataset measures the retail, lifestyle and working habits of millions of consumers across the globe. Huq also offers the most detailed and pervasive global mobile handset and network subscription trends data on the market.
Airlines, Autos, Consumer, Real Estate, Restaurants & Food Delivery, Retail, Telecom, TMT & Entertainment, Transportation, Travel
London, United Kingdom
>$10K / mo
We offer a 3-month non-commercial evaluation period to enable backtesting, following which access to daily data is provided on a subscription basis.
US, Europe, Asia, Latin America
Our unique methodology provides the highest accuracy geo-data in the market.
Our data offers the clearest and most accurate representation of real-world consumer interactions globally.
Our data is a proxy for footfall across retail and industrial sectors.
Extended Dataset Description
Huq Industries’ proprietary geo-location solution deliver the market’s most accurate insights into consumers’ real-world activities. Powered by an extensive global network of app partners and a broad panel of users, Huq’s GDPR-compliant analytics map to an ever-growing number of consumer brands and empower a number of investment use cases.
• Strategy Development
Incorporate insights from consumer real-world behaviour into forward-looking predictions of same store sales, revenues and other consumer brand and hospitality industry KPIs.
• Risk Management
Identify early indications of slippage in market share and brand loyalty across a broad range of consumer-led sectors. Qualify change with rich geo-demographic profile data.
• Idea Generation
Refine single stock or pairs trading strategies based on analysis of real world consumer trends.
• 1000’s of app partners provide consistent supply, and a broad panel base
• 4.5BN monthly real-world interaction events recorded within our dataset
• 61M unique consumer profiles available through our global panel history
• 239 countries covered, with strong emphasis on US / European markets
• 100% first-party data that is GDPR-complaint.
• Clean and compliant
Highly-structured API delivery of GDPR-compliant event histories supporting quantitative research pursuits.
• Pre-mapped securities
Offline events mapped to brands and companies using Bloomberg’s OpenFIGI identifier mapping schema.
• Cloud-based support
Cloud-based analysis tools are made available to support data visualisation and investigation.
• History and frequency
Data updated on a daily basis; historical datasets of over two years provided for backtesting purposes.
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